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Joost has decided to give out unlimited invites and therefore I got mine, thanks to Vinod at Vinod Live!. For those who haven’t heard of Joost yet, Joost is a new way of watching TV on the Internet, which uses new and established technologies to provide the best of both the Internet and TV worlds.

Anyone who still hasn’t got an invite, post a comment to this post and I’ll be happy to send you one!

If you know anyone else who will be interested, please feel free to extend this offer to them, by clicking on ‘Share This‘ at the bottom of this post.

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Joost, the world’s first broadcast-quality Internet television service,announced that it has signed 32 leading companies from around the world as advertising launch partners.

Advertisers for the launch of its service include Coca-Cola, Nike, Nokia and Unilever paying as much as $50,000 for ads to appear only in the United States, and $100,000 for those to be shown globally.

Instead of interrupting the programming, these ads will appear as the shows are running with a small box called a “hand-raiser”.

The click-through menus could also be used to direct viewers to an advertiser’s Web site or e-commerce platform. Joost users will also be invited to provide information about themselves and their personal interests. That will allow advertisers to steer their ads to individual Joost viewers, avoiding some of the wasted spending that occurs with conventional television, when people with no interest in a certain product sit through the commercials.

Joost has already announced programming deals with Viacom and National Georgraphic, but has so far revealed little about advertisers. The appeal of Joost is that it offers the mass audience of TV, the ability to click through ads on the screen and that too with little interruption - 3 minutes of ads per hour.

This is certainly an exciting space to watch. Joost may have an early mover advantage but may face competition from a Dublin-based service called Babelgum.

Joost provides a new way of watching TV that combines the best of full-screen television entertainment with online interactive and community benefits to brings selection of video content to viewers anytime, anywhere. It is based on a secure, peer-to-peer streaming technology.

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